a quick, practical guide to digital inclusion and accessible information for websites

Digital technologies and online services are revolutionising the way we live, and we’re expected to do more online than ever before. As more services move online and offer users the essential information they need digitally, there is an enormous risk of leaving some of the population behind - including the older population and those with literacy, language, and cognitive challenges.

It is now more obvious than ever that accessibility and inclusivity on your website are good for busines - boosting revenue, market share and customer loyalty. Globally, 15% of people have a recognised disability and brands could open up a £5.9tn opportunity by creating a culture of inclusive design and delivering accessible digital experiences. New regulations also make accessibility and inclusivity a no-brainer when it comes to reducing legal risks.

In this short guide, we offer some easy-to-implement guidance for organisations to streamline their digital content into accessible, inclusive formats to benefit every online visitor.

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